Missoni Family SS 2010 Campaign by Juergen Teller

I am loving the Missoni SS 2010 Campaign shot by Juergen Teller. It oozes with familial warmth that so many people can relate to. The campaign portrays the authenticity of the brand in a way that no model could ever depict. Nostalgia fills each frame, as a generational tale unveils itself to the media. Just Brilliant!



“This campaign really reflects the mood I’m in these days, even from a design stance.” According to Missoni, Teller got carried away, to the point that, although he had been commissioned for a spread of eight images, he shot 42.

– thanks to WWD for the Photos




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