Born out of an obsession to own stylish outerwear, Ricky Hendry and Marc Daniels created a brand that will give cool a chance in cold weather. Isaora borrows the best elements from both the designers backgrounds, meshing the fashion and tech-clothing worlds to create a harmonious balance of function and everyday style. This brand has a versatility that it prefers not to define, so the clothing is presented as a concept, allowing the wearer to create a unique relationship with an attractive, long lasting, and warm-embracing piece of clothing.
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A collaborative video spot developed for the launch of ISAORA‘s debut collection. Premiered at the ISAORA Launch Party on Sept 10th 2009.
Video Credit
Directed & Filmed by Shinichi Maruyama
Music by MNDR
Edited by Jamie Carreiro
Strategic Direction by Attack
Showroom Contact : Medium Concepts
Written by:
Cyril Foiret - who posted 3127 articles on Trendland.
French Trendsetter, living & working in New York : art direction, trend forecasting, styling, designing is part of my daily. //////PS: Sorry for my French, I don't pretend to be a writer and I know that my writing is not the best...
