Photographed by awesome photographer Guy Aroch, one of the most stylish models around, Alexa Chung is the new face and creative director of the Superga‘s latest UK Spring/Summer 2012 campaign. Apart from being given the theme of “Go Create”, the stylish model was given free rein on the Miami-based shoot – styling the sneaker label with items and outfits of her own choosing. Read the full story

Guy Aroch moved from Israel to NYC in 1990 to become a professional photographer. And we can say that he made it ! Working with Vogue, Bazaar, NY times, Dazed and GQ amongst others, his portfolio is pretty impressive (and sexy)…. Read the full story