I loved the Lacoste S/S 2012 Collection! As the collection was unfolding in front of me I kept thinking, “what is going on here, this looks amazing!” And then I remembered that Lacoste is now under the creative direction of Portuguese designer Felipe Oliveira Baptista. This collection was everything I love in sportswear. I loved all the rugby references remixed into little jersey dress ensembles, it was really refreshing! I also thought it was great that he made the womens a bit more playful to contrast (...) Read More about Lacoste S/S 2012 (30 words)

RUNWAY | Permalink | No comment |

Lacoste‘s designs have always been on point. Inventor of the polo shirt and the first clothing brand to pop a logo on top of their threads, the clothing brand is now 80 years strong and still synonymous with casual elegance. Now, Lacoste are teaming up with online style publications LOOKBOOK.nu and offering you a chance to(...) Read More about Lacoste x Lookbook (132 words)

DESIGNERS | Permalink | No comment |

Its not the first time that a car maker collaborates with a fashion label ( Hermes / Chanel / Alfa Romeo ). This time its Citroen and Lacoste, who came up with this concept car, which was just unveiled at the Paris Motor Show. A cool concept but more for the beach side, not really for heavy rain or snowy weather.

(...) Read More about Citroen X Lacoste Concept Car (30 words)

DESIGN | Permalink | One comment |

To celebrate their 60th Anniversary, Charlie Brown, Linus, Woodstock and Snoopy aka the Peanuts cartoon have collaborated with Lacoste for a limited edition classic polo collection. Releasing this October, this will be the first time that the brand has invited another company to incorporate their logo onto their clothing.(...) Read More about Lacoste Celebrate Peanuts 60th Anniversary (14 words)

CULTURE, DESIGNERS | Permalink | 7 comments |

“It’s refreshing to see something that isn’t trying so hard to be new. There’s so much striving for newness now that newness feels less new.” – Marc Jacobs

Tough lowered its guard for the farewell wave to Bryan Park. And that was that. New York was quiet. Muted – the palette and the message both. Inspired by sleep, it felt like it. Not that we mind ambiguity every once in a while.(...) Read More about New York Fashion Week F/W 2010 Runway Review (158 words)

FEATURED, RUNWAY | Permalink | 3 comments |

A Super Limited Edition by Brazilian brothers Fernando and Humberto Campana and Lacoste – Campanas + LACOSTE series. The limited and super limited editions are produced exclusively in cooperation with Coopa-Roca, a socially responsible sustainable development organization based in the Rocinha favela of Rio de Janeiro that provides work for the very creative craftswomen and seamstresses who live in that underprivileged neighborhood.
(...) Read More about Campanas for Lacoste (140 words)

DESIGNERS | Permalink | 2 comments |

I love Lacoste Red‘s current campaign! The concept is fresh, interactive, well branded, and extremely well executed. The stop motion video shown here is so clean in its outfit transition, I couldn’t stop watching to see what the next would be. They have made the entire campaign accessible on the Lacoste Red Website allowing visitors to download the wallpapers to their desktop or iPhone, and even creating a Lacoste Red iPhone application. The music choice and edit is extremely on point as well. The next generation of marketing is here! I bet you can follow them on Twitter too!

(...) Read More about Lacoste Red says, “Let’s Dance!” (0 words)

ADVERTISING, DESIGNERS, VIDEO | Permalink | One comment |

For their 75th anniversary Lacoste has reinvented their website to portray the future, 2083, of tennis. As the pioneers of tennis attire, Lacoste has set the standard for the game’s dress, and Im sure that their prediction is not too far off. This website and concept is mind blowing!(...) Read More about Lacoste : The Future of Tennis (0 words)

ADVERTISING, DESIGNERS, VIDEO | Permalink | No comment |