Nostalgia Anew: Serenity Subversive

“It’s refreshing to see something that isn’t trying so hard to be new. There’s so much striving for newness now that newness feels less new.” – Marc Jacobs
Tough lowered its guard for the farewell wave to Bryan Park. And that was that. New York was quiet. Muted – the palette and the message both. Inspired by sleep, it felt like it. Not that we mind ambiguity every once in a while. Read the full story
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alexander wang,
davidelfin,
frank tell,
helmut lang,
herve leger,
Jeremy Scott,
julian louie,
kimberly ovitz,
Lacoste,
last time at bryant park,
marc,
mathew ames,
max azria,
michel angel,
new york fashion week fall/winter 2010,
nyfw f/w 2010,
ohne titel,
Phillip Lim,
Preen,
Proenza Schouler,
rag and bone,
reed krakoff,
Rodarte,
vpl,
y-3,
Zac PosenBy Ani Tzenkova 16 Feb 2010 @ 9:48 am |

Often when bombarded with images and ideas I look to one of my recent favorite designers, Mathew Ames. I thought of him his morning and realized I had not seen his SS 2010 lookbook campaign, so I decided to take a break from the chaos and enter into some purity. Entering his world is comparable to meditation, a non-reflexive playground where everything just makes perfect sense. A simplicity that is so difficult to attain, can rarely be associated with young designers as Ames, but its like draping is his first language.
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draping,
mathew ames,
Mathew Ames SS 2010 Campaign,
simplicity in fashionBy Ani Tzenkova 15 Oct 2008 @ 10:16 am |


I was scrolling through A Shaded View, Diane Pernet’s blog, when I saw some images that almost made me cream all over myself. It was the images of the SS09 Mathew Ames Collection shot by Sybille Walter and styled by Samuel Drira, which brought me to Ames’s website to research more work by the dynamic photographer and stylist duo which have been working with Ames. These images are from the F/W 08 Mathew Ames Collection. To see more work by Walter and Drira you can visit The Fashion Spot.
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Tags:
a shaded view,
daine pernet,
fashion photographer,
fashion stylist,
fashion teams,
mathew ames,
samuel drira,
sybille walter